Think global. Sell local. A brazen and ambitious manifesto for a furniture
store – and one by which Home Mavericks proudly stands by.
The
home furnishings and pieces on display in their showroom along Arnaiz Ave.
(across New World Hotel) are exclusively Cebu-made and typically end up in the
living spaces of design-savvy New Yorkers and Londoners. Quite often, the stamp
of “world-class quality” associated with Cebu furniture pieces has become synonymous
with being “for export only”. But Home Mavericks begs to differ: high-quality
Filipino design should also make their way to Filipino homes, not bypass them.
It’s an honest bid to democratize design, and an inspired way to celebrate
Filipino ingenuity and craftsmanship.
Imagine
coming home to your loft in Rockwell or The Fort after a hectic day and sitting
back on a chaise lounge that you’d normally find in a West Elm or Ralph Pucci
outlet in New York. Smiling, you close your eyes, adrift in domestic bliss.
Priceless moments like this are what the folks behind Home Mavericks strongly
feel that Filipinos are entitled to enjoy.
Home Mavericks managing partner Eric Alvin Go Po has heard
first-hand the laments of Manila-based homeowners who have trouble finding
Cebu-made furniture in stores in the capital. Formerly an associate sales
executive of Rockwell Land, Eric saw how homeowners would rather settle for
high-priced European-style pieces available in any local store than go through
the trouble of flying to a furniture gallery in Cebu, going over designs in the
catalog, and waiting for months on end for their orders to arrive. “Instead of
having customers come all the way to Cebu, why don’t we bring our furniture to
Manila?” Eric thought.
That Eureka! Moment evolved into a compelling business idea and,
in 2007, together with fellow Cebuano entrepreneurs Eric Mendoza, Vincent
Sandoval and Johann EscaƱan, Eric set up Home Mavericks. Its present location
is a 200-square meter gallery of Cebu furniture hand-crafted with quality
materials (mother of pearl, capiz, rattan, synthetic fibers, and various types
of wood). It is also an official dealer of HunterDouglas shades, blinds and
other window treatments.
A visit to the Home Mavericks gallery promises to be a
distinctly curated experience. After all, their associates are licensed
interior designers from top schools. That said, like a bona fide maverick that
blazes the trail, Home Mavericks is now becoming a one-stop shop as a retail
store and interior design firm. Not only can clients purchase tables and wall
accents at the store, they can also tap Home Mavericks’ design consultants to
help fashion their homes and living spaces to suit their unique needs and
aesthetic sensibilities. Custom-built furniture, window treatments as well as
other indoor and outdoor solutions – you name it, most of these fixtures are
available in the shop. “A client stepping inside the shop can rest assured to
find engaging and helpful associates,” Eric says. “We can flesh out the look
that the client has in mind and, at the same time, offer alternatives. A taste
in design is evolving, never static.”
In the same way, Home Mavericks is a work in progress – seeking
out inventive ways to delight Filipino homeowners with a flair for style and
luxury and to inject fun and personality to their living spaces. Evidently a
furniture store with such a loft-y (pun intended) is taking one step forward to
being “world-class”.
Home Mavericks is located at G/F 926 Arnaiz Ave. (formerly Pasay
Road), Makati City 1223 (across New World Hotel). Call 844-9549 or visit www.homemavericks.com
for more details.
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