Making the Switch
Let the joyride roll ever onward with
Roberts AIPMC's world-class Evercool radiators
It doesn't matter what it is—an
overheating engine, a radiator leak, a cracked tank, a damaged fan; the
experience of your car breaking down on your way to work, to school, to your
house, to wherever, is never a pleasant one. It's also likely to cost plenty of
time and money, to be spent on emergency phone calls, towing services, repairs
at the automotive center, replacement parts, and other incidental fees.
One
way to avoid these costs—to prevent the problems from even occurring—is to let
the experts take lead.
"A
quick and cheap fix might temporarily remedy faulty machinery, but it provides
no guarantee that the problem will go away," says Mike Gonzalez, General
Manager of Roberts Automotive and Industrial Parts Manufacturing Corporation (RAIPMC).
"Upon evidence of any car trouble, too many will act without a sense of
urgency, too many will fall into thinking that band-aid solutions are going to
address critical issues with the car."
By
"quick and cheap fix", Gonzalez means the tendency of car owners to
buy surplus auto parts, to patronize service shops that don't offer warranties,
or, as a first option, to DIY: do it yourself. But cutting corners isn't a good
idea—especially not in a country where the high-temperature climate and traffic
conditions place a significant strain on a car's engine bay. Radiators, in
particular—the part that cools a vehicle's internal combustion engine and
stabilizes temperature within the entire system—are prone to deterioration and
damage. Yet despite the knowledge that the radiator is a priority component,
car owners continue to be lured by "cheap and used" instead of
"brand new," by low cost estimates instead of bottomline value.
"It's
important to realize that problems with a radiator can't be solved by having it
repaired, or by a replacing it with a surplus or used radiator," notes Gonzalez.
"It's much more practical to make the switch to a brand new
radiator."
To
galvanize car owners into action, RAIPMC is working continuously to supply “Evercool,”
the company's acclaimed line of high-quality automotive radiators. Launched in
1993, Evercool has since expanded to include 350 models of radiators, for cars,
trucks, buses, agricultural machinery, industrail equipment, even computers and
power plants—each model built to deliver world-class performance, rock-solid
durability, and value-driven practicality.
With an ISO 9001:2008-certified
quality management system, JIS-compliant (Japanese International Standard) materials, and a
manufacturing process that subjects each Evercool radiator to a number of rigid
quality and durability tests, RAIPMC is able to create radiator products that
don't let customers down on the road. The reliability of Evercool, in fact, has
already been recognized by its growing clientele of original equipment manufacturers
(OEMs), including Mitsubishi Motors Philippines, Isuzu Philippines, Columbian
Motors, Pilipinas Hino, and Suzuki.
All
Evercool radiators are certified 100 percent leak-free, with a life expectancy
of around 100,000 kilometers and—with proper maintenance and care—5 or more
years of usage. They are also equipped with more water tubes and cooling fins
than that of other radiator brands, thus maximizing cooling efficiency even
amidst tropical temperatures and extreme driving conditions.
"By
the way it looks and the way it works," Gonzalez says, "Evercool
represents a unique design breakthrough, carefully crafted in a way that helps
prevent the car's engine—and the car owner's temper—from overheating."
RAIPMC's
expertise is not limited to manufacturing. The company is also known for its
signature brand of service excellence, something that surplus parts sellers,
shady dealers, and less capable service shops can't claim to provide. Apart
from a strong warranty that protects each Evercool radiator against defects, RAIPMC
also offers complete radiator assembly, special fabrication, supply of core,
and recoring services—delivered by well-trained professionals who work to meet
the highest standards and lift the burden off your shoulders (and pockets).
As
RAIPMC's product and service portfolio for Evercool continues to expand, car
owners now have a much more valuable solution to car trouble than surplus
shopping or a DIY fix. Let the experts take lead—and let the joyride roll ever
onward—with Evercool.
