11.14.2011

Impressca: Healthy Cloices, Healthy Pleasures

Serving good food while improving lives in greenest way. This is the IMPRESSCA Way.





IMPRESSCA’s purpose of existence is more than just serving healthy foods. They believe that health and environment are interconnected that’s why our business goes beyond profit. It is about respecting the world for future  generations.
Their vision is to  capture the essence of who we are. A food business with deep social purpose to provide health giving benefits that will contribute to individual’s overall well‐being. Food that is healthy and safe; that does not harm the environment; locally grown and seasonally available; that promote biodiversity of plants and animals. Food that is organically produced and processed in ways that support thriving economic communities… fresh, natural food that has traveled the shortest route from farm to plate.
Impressca addresses challenges that  Mother Earth is facing right now through: 

1. Adherence to R.A. 9003 – The Solid Waste Management System

2. Composting

3. Having our own organic herb garden

4. Use of local ingredients – (it cuts down on packaging thereby reduces waste

5. Water conservation ‐ in the form of proper washing procedures

for food and wares and the use of grey water in the commissary

6. Paper recycling ‐ use of newsprint paper in our office, paper trash for the next recycling process

7. Recreate – to “recycle” and to be “creative” – thru the use of reclaimed wood for our dining tables and chairs, countertops, racks and cabinets

8. Having energy management systems in place through energy conservation programs, the use of food service equipment that use less energy and help protect the environment (like those with energy star certification); preventive maintenance of equipment so they run efficiently generation, transport costs and pollution)
9. Use of paint that are non – hazardous and have low or no volatile organic compounds.

10. Use of responsible materials – table appointments that are compostable and recyclables like spoons and fork, boxes, napkins, placemats and recycled paper bags.

11. Promotions that boost individuals to participate in the ecological campaign thru the “GREEN CARD”

12. Serving fresh, organic and natural foods that produce less carbon footprint.

13. Continuous health education and eco‐education.
SOCIAL RESPONSIBILITY
Sustainability is more than just being green or eco‐friendly for Impressca. They also mean ethical treatment of people and resources and providing assistance and support to those who need them.
 • A demand for locally grown food stimulates rural economies so farmers can earn a living. This allows them to feed their families and improve their quality of life.
Provides additional opportunities for communities in the form of developing other forms of livelihood, particularly for the wives of the farmers.
This added revenue stream can further help the rural communities not just in improving their lives but in investing in their farms so they can produce even better quality products. A good livelihood will also encourage future generations of farmers to preserve their communities.

FROM FARMING TO DINING 
IMPRESSCA’s Bests from Pasta Veggie Gourmet “The Power Meal”‐ recommended food for people with hypertension, diabetes, heart ailment and on‐diet to Five Herbs Marinara Pasta, Panini Tuna Pimiento to the healthiest juices and teas in the metro like the Bernadette's Juice and the 8 Power Herbs Tea and more.



You may visit  them at these following branches:
Mother Ignacia Place
139 Mother Ignacia Ave.
South Triangle, Quezon City



Cyberzone SM Araneta Center
Lower Ground Floor
Cubao, Quezon City

Food Plaza ‐ UP Faculty Medical Arts Bldg. ‐ PGH
UP Manila
TaS Ave., Manila

The Block
4th Floor SM City Noth EDSA
North EDSA, Quezon City

or you may visit them on Facebook @ https://www.facebook.com/IMPRESSCA



11.08.2011

Un Recuerdo De Amistad

Recuerdo que todo hinde puede ulvida na entero vida, el recuerdo que ya conose a unu y otro na otro lugar, pero todos que ya sale na un ciudad, Na Ciudad de Zamboanga y serca Lugar. Kita todo que ta conversa zamboangeƱo, Bienvenidos aqui na Manila.


Man huntu huntu kita todo y conose a uno y otro mga bisinos y amigos / amigas de zmboanga que taki ahora na Manila.
Si taki ustedes na Manila man like ustedes el page “Un Recuerdo De Amistad” na facebook.

10.21.2011

Italian Film Festival Moviemov

Italian Film Festival Moviemov: November 9-18, 2011 at Greenbelt, Ayala Center, Makati City.

MOVIEMOV is a traveling festival supported by the General Direction for Cinema of the Italian Ministry of Heritage and Culture, in collaboration with the Italian Embassies in Bangkok and Manila, and by a consortium of public institutions and private partners which effectively contribute towards implementing a program of films and events for the cultural promotion of new Italian cinema in Asia. Therefore, Asia becomes a great opportunity as well as a testing ground for this attempted expansion into new markets and search for useful synergies, in an attempt to compare contemporary Italian cinema with the history and work of great Italian maestros and film masters of the hosting countries. We have chosen the free entry to all screenings, workshops and review meetings in order to boost participation among school and university students. A dense and multi-voice dialogue that - as we hope - will become a perpetual cultural event for audiences of so ancient and sophisticated artistic traditions and able to meet the offer of a new generation of writers, actors and producers who bode well for the renewal of Italian cinema.

The Dreamers




Habemus Papam



 

Serbis


 

DRACULA 3D


 

Kinatay








You may visit http://www.italiancinemanow.it/ or find them on facebook  for regular update.


10.12.2011

Young Market Masters Awards



Mansmith and Fielders, Inc., an advocacy-based company that aims to uplift the level of marketing practice among young professionals in the Philippines, announced that the search is on for the new batch of nominees who will vie for the 7th Mansmith Young Market Masters Awards (Mansmith YMMA) 2012.

The 7th Mansmith YMMA 2012 is open to Filipinos 35 years of age and below with at least 2 full years of service with a company at the time of nomination and who is described as an innovator.

There will be three categories: “marketing,” “sales” and “entrepreneur.”

The “marketing” and “sales” categories are open to marketing and sales achievers, whether they are marketing managers, brand managers, trade marketing managers, account managers, sales managers, business development managers, etc., and were responsible in uplifting not only their company’s status against its competitors but also built the sustainability of the brand.

The entrepreneur category, on the other hand, is for the owner or part owner of a business considered as the catalyst of the business. The business should be an innovative and pioneering enterprise that offers either a new product or an enhanced product but nonetheless should be out-of-the-box and inventive.

The independent judges for the 7th Mansmith YMMA 2012 are all recognized experts in the field of marketing. The official awarding ceremonies for the 7th Mansmith YMMA 2012 will be held on February 9, 2012.

The Mansmith Young Market Masters Awards was conceived in order to encourage and inspire today’s young marketing professionals to become innovators and catalysts of change for a progressive Philippines. Awardees are chosen based on how they create and implement ground-breaking, responsive and creative marketing and sales approaches that help build businesses and brands and achieve greater heights.

The Mansmith Young Market Masters Awards 2012, supported by its learning partner Abenson, and officially endorsed by the Philippine Franchise Association (PFA), the Philippine Retailers Association (PRA), with TNS and Kantar World panel as research partners, is an advocacy project of Mansmith and Fielders, Inc. The group was founded and established in 1989 by industry leaders led by Chairman and Chief Marketing Strategist Josiah Go, and is composed of successful practitioners and entrepreneurs who specialize in the fields of marketing and sales, strategy and innovation training.


Deadline for submission of entries is on October 31, 2011. For inquiries, call (02) 584-5858 or (02) 584-8989 or email info@youngmarketmasters.com. Entries can also be sent via fax at (632) 722-2318 or 412-0034.

For more details about the 7th Mansmith YMMA 2012 and to download nomination forms, go to http://www.youngmarketmasters.com.


Winners of the  6th Young Market Masters Awards for 2011

10.11.2011

Designs for Sweets and Yummies

Designing up a good menu design is not that easy as eating pasta and steak. Sometimes it will take for about 2 days to one week to come up a good one.  As an artist myself it's a tough challenge for me on how to make the food more presentable, yummy and satisfying even just in matte printed paper only.

Chefs needs do the tasting, cleaning, choosing the appropriate plate to use and even calculating the time in serving the dishes to their guests from the kitchen all the way to the dining table are their main concerns.

Photo/s by Patisserie Manila Pavilion
Concepts and Designs by Lance

Artists does almost the same thing too, in designing such menu for food like this we (artists) see to it that we have the right/good photos (from a good photographer  of course) as our main ingredient, following and arranging grids, measurements and applying colors  as a background must always be observed and needs to do the trial and error in  printing and sometimes bring this to a panel discussions if needed before printing and give it away to the guests or to your target market.


For food artists / chefs its always the smell that comes first. And for the design artists, It's always the colors that matters.





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